[NZ Business] COFFIX looks to become household name

COFFIX opened its first store in Auckland in 2014 with a view to providing quality, affordable coffee and food to New Zealanders in an ethical manner.

Says CEO Amit Zamirly: “New Zealand has a robust coffee culture and many New Zealanders really enjoy a good cup of coffee. However, the average cup of coffee is fairly expensive at between $4 to $5 per cup which can be prohibitive, especially for those who like to have more than one a day. We thought the time was ripe to ‘do good’ and provide New Zealanders with reasonably priced, high quality coffee.

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